We are celebrating Mother Earth this week. Events, films, and Instagram posts of the earth with heart emojis.
Every day is Earth Day, right? We hope so. What is my contribution? I take my reusable bags to the grocery store, I try to buy veggies and fruits only when they are in season, I don't buy pre-packaged food, I don't use straws, I don't buy fast fashion and it's still not enough.
How does Habits contribute? We try to support small companies that have a small carbon footprint. We are looking for alternatives to packaging and we strongly believe in buying quality items that will last a very long time. Pieces that endure and have a shelf life longer that one season.
One of the most exciting ways we are hopefully making an impact is with the collaborative collection Revival Jackson Hole, which will launch a new Summer Collection in June. A collaboration with Lisa Walker. We repurpose, reuse and embellish Army Surplus clothing for a new life as a fashion piece. Not only do we save these pieces from a landfill, but we also turn them into something you can treasure for a long time.
Totem Salvaged reuses vintage pieces in their handbags. Re/Done has been finding old jeans and giving them new life. Jean Francois searches for vintage beads and rosaries at markets in Paris to create his amazing collection. Just a few of the brands we carry that are making a difference. It's a great way for fashion to step up and help with the problems it has created.
I hope that Habits can do its part by supporting these efforts and the companies that care. Happy Earth Day!